People counting systems help to track the number and direction of people traversing any entrance per unit time. They consist of people counter device and find usage across diverse industry verticals as they can help ascertain the total number of visitors.
Surging safety in crowded areas has led to the increased adoption of people counting system in retail stores, non-electricity areas, shopping malls, and smart buildings, toilets, museums & libraries, and in meeting rooms. The retail industry is a key end-use industry for people counting system market. the industry is increasingly deploying people counting systems to discover the number of potential customers visiting the stores. Established retail chains are opening across the globe, especially in the developing countries who are investing heavily in people counting systems, which is likely to drive the market in the coming years.
People counting systems are associated with various other technologies such as thermal sensing, infrared beams, video, and others which are highly desirable across various industries. The transport sector has also exhibited considerable interest in the deployment of people counting systems, which is anticipated to spur the demand within the market.
The leading market players are pouring in hefty amounts on furthering the development of the technology, which is augmenting the growth of the people counting system market. Conversely, the growth of the market is at threat from high costs associated with these systems which hinder adoption among end-users. Technical limitations also restrict the growth of the market.