Footfall counter data is so important to be able to measure the performance and success of a place. The intelligence is also used to influence future plans and initiatives in the city centre. Reamol video people counters for retailing have enabled the managers to compare visiting figures and detect any emerging patterns across the past years, as well as comparing data with the other poistions easily with our iFootfall Analytics platform.
Importance of passenger traffic statistics :
Monitor and evaluate importance and layout every entrance
Evaluate distribution of every area or floor in store or shopping mall
Statistics of attractiveness and popularity of each region;
Evaluate marketing and promotion effectiveness;
Effectively distributes guard and marketing personnel.
Monitor sales conversion and turn in conversion
Evaluate service quality of shopping malls can be improved.
Improve marketing and promotion and create more deals;
Calculated average consumption capacity of passengers.
Determined a reasonable rent price by traffic
Evaluate and optimize advertising and promotion budget;
Adjust the best open-close time;
People Counter Specifications
Installation on Wide Entrance